Recent studies show that customers who come into one of your dealerships for service are more likely to buy their next car from you. That means your existing customers are your best source for future business.

Polk can identify potential service customers who have purchased from your dealers but who have never returned for service or those that only visited your aftersales department on one occasion and have never returned.

Polk will work with you to create a customised service and parts program designed for dealers to identify and realize their service potential as well as the ability to uncover service and parts opportunities.